How to discover fake or bought Instagram followers

Have a lot of followers on Instagram it definitely helps to increase one's popularity. In addition, companies will much more easily contact profiles that are characterized by a very high number of followers. The number of followers is still very important, but what really matters is the quality of engagement and content.

Many users, driven by the desire to increase their popularity, have started buy fake followers. In this guide we will explain how to find out fake or bought instagram followers using some tricks.

Discover fake or bought followers

As we told you earlier, there are some tricks that allow you to determine if a particular profile has bought its followers. Buying followers may seem strange and unusual to you, but it's much more common than you think. In recent years, bots and apps to increase followers on Instagram have significantly increased. These apps are mainly used by users who want to increase their reputation to get in touch with various companies and sponsors.

Check the level of engagement

When a profile has many followers and a low level of engagement the first doubts arise. The real influencers on Instagram are those who come into close contact with their community. This means that the number of likes and comments is in proportion to that of followers. However, a profile of 1.000 followers does not necessarily have to have 1.000 likes and / or comments on their photos. Generally, a profile that has between 100.000 and 1 million followers has around 2% engagement, as the level of engagement decreases as followers increase.

If the level of engagement is extremely low, the user examined does not have an audience that really interacts with the profile and its contents. Furthermore, even a level very far from the standards can mean that that particular profile has gained followers in unconventional ways. To check the level of engagement of a particular profile, you can take advantage of the free online tool Ninjalitics.

Check the level of followers versus that of people followed

Fake profiles have an abnormal relationship between the number of follower and Following. Bots follow thousands of people, but they hardly have the same number of followers. Real accounts, on the other hand, usually have the same number of followers and people followed.

However, this does not apply to all account types. Influencers or famous people can be followed by millions and only follow a few hundred. Therefore it is necessary to carry out this check only when you decide to analyze the profile of a normal user or a apparent influence. To unmask the fake influencers, it is necessary to carry out other checks.

Be wary of the abnormal increase in followers

Another trick to recognize fake profiles is to check if there are any sudden surges in the number of followers. Usually, the growth of a profile occurs in organic way. Organic growth involves a gradual and uniform increase in the number of your followers. For this reason, a reckless increase in followers may indicate that the user under review has bought their followers.

Search for quality content

La content quality it is a fundamental requirement. Usually, bots and fake profiles have content that can arouse a lot of suspicion. Most likely, the bio section of these profiles will be empty. Even the lack of a profile photo can raise some doubts, as normal users tend to insert their own photo to personalize the account.

A fake profile can be easily identified by the absence of photos posted on your account. If a fake profile has few photos, it is very likely that they have been caught or stolen by some other user on any social network. Also, check out the quality of comments under each photo. If an account has a lot of comments that consist of a few generic words, such as "nice pic", it is almost certain that they were posted by bots.

By implementing these tips and tricks, you will be able to identify a fake profile in minutes.

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